‘Oh yeah, our
tastes have always been similar – we like the same films, the same food, ha, we
even like the same clothes’
‘The same
clothes?’
‘Yeah – we went
out the other day and he insisted on matching his purple tie to my purple
skirt. He loves my wardrobe….’
 |
| Image: hermelness |
This was the
conversation I heard in Co-op the other day. Two women in their late-twenties, one
of them talking about her boyfriend and how they have similar tastes. I wasn’t really paying much attention (instead focusing on where the
Quaker Oats was) but the last part made my ears prick up.
Couples who
co-ordinate their clothes……really?
But I thought the majority of men were dis-interested in what their partner wears? We all know the stereotypical 'guy-in-shop-whilst girlfriend-tries-on-clothes' scene. Meanwhile the editor of Glamour, Jo Elvin, has recently launched the twitter hashtag 'clothesmyhusbandhates' to showcase her husband’s dislike of her clothes.
But I thought the majority of men were dis-interested in what their partner wears? We all know the stereotypical 'guy-in-shop-whilst girlfriend-tries-on-clothes' scene. Meanwhile the editor of Glamour, Jo Elvin, has recently launched the twitter hashtag 'clothesmyhusbandhates' to showcase her husband’s dislike of her clothes.
 |
| #clothesmyhusbandhates. |
There’s no doubt
men are interested in fashion. After all, the majority of designers these days are men. But how far guys want to co-ordinate their clothes with their other half is something less common.
Or is it? Apparently not, with many celebrities such as Angelina Jolie and Brad Pitt, or Kim Kardashian and Jay-Z, doing what has become known as ‘twinning’; two people who dress similarly. Perhaps it’s to be expected in the celebrity world, but the conversation in Co-op makes it seem like this is a craze that could just take off.
Or is it? Apparently not, with many celebrities such as Angelina Jolie and Brad Pitt, or Kim Kardashian and Jay-Z, doing what has become known as ‘twinning’; two people who dress similarly. Perhaps it’s to be expected in the celebrity world, but the conversation in Co-op makes it seem like this is a craze that could just take off.
 |
| Best dressed at the BAFTA's? Angelina Jolie and Brad Pitt took on a similar look in 2014. |
If so, I’m torn
as to how to take this. On the one hand, it makes a statement - a show of
solidarity in fashion and in the relationship. Done well, it can look slick
and impressive. Brangelina seem to pull it off. On the other hand, there is the danger of it going all too
sickly-sweet and try-hard. I guess it depends on how far the matching actually goes. A
bow tie matched to an item of the partner’s outfit strikes a nice balance, but completely
matching outfits seems a step too far.
The jury's out: what do you think?
The jury's out: what do you think?
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| Image: gullei |
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